Citi Sees Metaverse Economy as Large as $13T by 2030
The total addressable market (TAM) for the metaverse economy could be between $8 trillion and $13 trillion by 2030, with up to five billion users, but getting to that market level is going to require sizable infrastructure investment, Citi said in a report on Thursday.
-
The metaverse is an immersive digital world created by the combination of virtual reality, augmented reality and the internet.
-
The content streaming environment of the metaverse will likely need a “computational efficiency improvement over 1,000 times today’s levels,’’ the bank said, and investment will be required in areas such as storage, network infrastructure, consumer hardware and game development platforms.
The metaverse concept isn’t new, the bank’s analysts noted. However, interest in the metaverse really began to snowball at the end of 2021 because of the rise in sales of non-fungible-tokens (NFTs) and big technology companies announcing their interest in the sector.
NFTs are digital assets on a blockchain that represent ownership of virtual or physical items, and can be sold or traded.
These are the same institutions last cycle that had zero faith in blockchain technology.